Haägen-Dazs ice cream joins others as Bee Better Certified™
Haägen-Dazs just became better for bees and other pollinators, as the brand announced the release of four Bee Better Certified™ ice cream flavors to be available in retailers nationwide.
In 2018, Oregon Tilth partnered with The Xerces Society for Invertebrate Conservation to create Bee Better Certified™. The certification program identifies and celebrates farmers and businesses that adopt farm management practices that support pollinators. We evaluate and certify farms based on the amount and quality of habitat created as well as the incorporation of pest management strategies aimed at protecting crop pollinators.
Haägen-Dazs worked with one of their largest almond suppliers in California to plant over six and a half miles of flowering native shrub hedgerows and seed cover crops in their orchards as part of their certification process.
This achievement places Haägen-Dazs alongside California Giant Blueberries, Klickitat Canyon Wines, and others who have achieved certification. Bee Better Certified™ products have appeared nationwide in Trader Joe’s, Kroger, Costco, and Walmart stores, reflecting evidence from recent studies demonstrating that consumers strongly support brands focused on conserving bees and biodiversity.